Contractor website design

We design, build and run contractor websites that turn homeowners' searches into calls and quote requests, a new website or a redesign of your current one. Every service and every area you cover gets its own page, with your license, reviews and recent work beside a call button on every screen.

Your new website, designed free within 48 hours. You pay only if you keep it.

An example roofing contractor website, Fablence Roofing, on a laptop and a phone: the headline Roofs built to last, a Get a free quote button, the phone number and service cards
An example design for a roofing contractor, on a laptop and a phone.
  • Rank higher on Google and Bing
  • Rank higher on Google and Apple Maps
  • Get recommended by AI
  • SSL & Cloudflare secured
  • You own everything

Some of the websites and apps we designed, built and run

The problem

Homeowners call the first contractor they trust

  • Hard to call

    A homeowner with a leak won't hunt for your number. One tap, or they call someone else.

  • Not showing in your towns

    Without a page for each area, you don't rank where the work is.

  • No proof of your work

    Without photos and reviews, homeowners can't tell you from the rest.

A contractor website on a phone with a stock photo and no call button, beside a card saying the customer calls someone else

What we do

A website that wins the call

A call button and quote form on every screen, a page for each service and area, and your work up front.

Every visit can become a call or a quote

A homeowner with a leak or a project decides in seconds. A call button and a one-minute quote form sit on every page, with room for photos of the job, and every request lands in your inbox.

  • A call button on every screen
  • A one-minute quote form
  • See every visitor and lead
  • Know what makes your phone ring
Your Company's quote form on a phone for a roof repair, with Add photos and a Call now bar, beside a new quote request

A page for every service and every area

Homeowners search for the job and the town. Each service and each area you cover gets its own page, so you rank where the work is, with your license on every page.

  • A page for each service
  • A page for each area you serve
  • Your license on every page
  • Rank higher on Google and Bing
Your Company's areas we serve page on a laptop with five towns and a service-area map, beside a licensed and insured badge

Proof that wins the job

Photos of your recent work and reviews from your customers answer the question every homeowner asks: are they good? They sit beside every button, and new reviews keep coming in.

  • Photos of recent jobs, before and after
  • Reviews beside every button
  • More Google reviews
  • Rank higher on Google Maps and Apple Maps

Local SEO

Your Company's recent projects page on a phone with before and after photos of a roof and a five-star review, beside a 4.9 rating on Google

What you get

More calls and quote requests

  • More calls

    One tap from every page, on any phone.

  • Work in every area you serve

    A page for each town, built to rank where the jobs are.

  • Trusted before the first call

    Your license, photos and reviews, shown plainly.

  • More time on the job

    Hosting, updates and edits handled for you.

Quote requests for Your Company on a phone: roof repair in Denver, gutter replacement in Aurora and a new roof in Lakewood

Your questions, answered

About our contractor website design

Our contractor website design turns searches into calls and quote requests. A homeowner with a leak or a project in mind decides in seconds whether to call, so your phone number, a short quote form, recent work, reviews and your license sit on the first screen of a phone. Behind them are the pages that rank: one for each service and each area you cover. You see your new website first, free, within 48 hours, whether it is your first website or a redesign: keep your current content, send new photos and text, or start fresh.

How much does a contractor website cost?

With Fablence, the design is free and the build is $299€299, charged only when you approve it, or free on a yearly plan. Then $99€99 a month covers hosting, maintenance and edits. Quote requests, bookings and payments are included.

$299€299 to build, charged only when you approve the design, then $99€99 a month on Basic with hosting, maintenance, 30 minutes of edits and 5 new pages a month; on a yearly plan the build is free. Quote requests, bookings and payments are included. To bring in more jobs, our Growth plan, at $189€189 a month, adds higher rankings on Google Maps and more calls from your Google profile (local SEO), more reviews, and call tracking to show which pages and ads make your phone ring. Start with your free website design.

What should a contractor website include?

A call button and a short quote form on the first screen, a page for each service and each area you cover, photos of recent projects, reviews from real customers, and your license and insurance shown plainly.

Every part serves one moment: a homeowner deciding whom to call. The call button and quote form make contact one tap away. Service and area pages match what they searched for, where they live. Recent projects and reviews give proof, and a license shown plainly answers the question they would otherwise ask on the phone.

What homeowners checkWhere your website answers it
Can I reach them now?A call button and a one-minute quote form on the first screen of a phone
Do they do my job?A page for each service, from repairs to full projects
Do they work in my area?A page for each area you serve, up to about 2 hours' drive away, as Google's rules allow
Are they licensed?Your license number on every page, as some states require
Is their work good?Photos of recent jobs, before and after
Do others trust them?Reviews beside every call to action

Sources: Google Business Profile Help, Guidelines for representing your business on Google; California Business and Professions Code, section 7030.5.

Should a contractor show their address on Google?

Not if customers never come to it. Google asks service-area businesses to hide their address and to keep their service area within about two hours of driving from where the business is based.

With its service area rather than its address, if customers never come to it. Google's rules for businesses that travel to the customer are specific: "If you're a service-area business, you should hide your business address from customers", and "The boundaries of your profile's overall service area shouldn't extend farther than about 2 hours of driving time from where your business is based" (Google Business Profile Help, Guidelines for representing your business on Google, read September 28, 2026). We set your profile up that way, and your website carries the same business name and phone number, with a page for each area in that radius. How that ranks is covered in local SEO services.

Do contractors have to show a license number on their website?

In some states, yes. California's Business and Professions Code, section 7030.5, requires a licensed contractor's license number in all forms of advertising. Rules differ by state and trade, so check yours; we put the number in every page's footer by default.

In some states, yes, and a website counts as advertising. California's Business and Professions Code says: "Every person licensed pursuant to this chapter shall include his license number in: (a) all construction contracts; (b) subcontracts and calls for bid; and (c) all forms of advertising, as prescribed by the registrar of contractors, used by such a person" (California Business and Professions Code, section 7030.5). Rules differ by state and by trade, so we put your license number in the footer of every page by default and you confirm what your state requires.

How does Fablence compare with a website builder or a one-off build?

Fablence designs, builds, runs and grows your website for you. Here is how that compares with a website builder you run yourself and a one-off build from an agency or freelancer.

What you getFablenceWebsite builderOne-off build
See your design before you payFree, within 48 hoursYou design it yourselfUsually a deposit first
Designed and written for your businessEvery page, text includedA template you fill inText often extra
Hosting, security and backupsFully managed for youYou manage it on their platformYours to arrange after launch
Edits done for youWithin 24 hoursYou make themBilled each time
Rank higher on Google, Bing, Google Maps and Apple MapsDone for you every monthLeft to youUsually a separate contract
Get recommended by AI: AI SEO (GEO)Done for you every monthLeft to youUsually a separate contract
You own your domain, content and leadsAlways, with a free copy of your siteThe site cannot leave their platform wholeDepends on the contract

Sources: Wix Help Center, Exporting or embedding your Wix site elsewhere; Squarespace Help Center, Exporting your site.

What does a contractor website look like?

Strong, clear and built around the quote. Each business gets its own design, around its own work: photos of your recent jobs up front, your services in the order customers ask for them, your reviews beside every call to action, and a quote form that takes a minute on a phone. Construction website design for larger builders adds project case studies and a page per sector. You see the design for your own business before you pay anything.

Plumber, HVAC, roofing and electrician websites

Each trade gets its own first-screen priority. Plumber website design and HVAC website design lead with the emergency call button, because the search happens when something has broken. Roofing website design leads with recent roofs and the free inspection or estimate. Electrician website design shows the license and the certifications a homeowner checks. Landscaping website design leads with before and after photos and the season's services. All of them share the quote form and the service area pages that bring in local work.

See your new website before you pay anything

Tell us about your business. Your proposal shows your website, designed for you, and how it will bring you customers from Google, maps and AI.

Your new website, designed free within 48 hours. You pay only if you keep it.